Ezi-Plug is an award winning plug that aids people with dexterity problems. The visual identity was based on the unique form of the plug. This was achieved with a functional and modern aesthetic, in keeping with the brand ethos. The identity enabled the product to be placed in front of the consumer, allowing the brand to directly engage with its audience. The plug is currently on exhibit at the Design Museum in London.
Brand Identity / Promotional Materials / Stationery