When we were commissioned to redesign the website for Block Universe, London’s leading international performance art festival, we endeavored to create a platform that matched their dynamic and visually stunning performances, which intersected contemporary visual art, dance, and music.

Our approach involved crafting a contemporary, engaging, and inviting website that offered a rich and fulfilling experience for their audience. To achieve this, we conceptualised an original, modern visual system that blended seamlessly with their identity and conveyed their brand ethos.

We placed a strong emphasis on user experience, ensuring that the website was intuitive to navigate and consistent with their identity. To achieve this, we created a clean and simple aesthetic that provided a clear hierarchy of information, highlighting the most important elements.

Ultimately, our redesign boosted engagement and helped to showcase Block Universe’s cutting-edge performances in the best possible light.